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Where magic is in the small moments.
Mum and Mini collections that blend creative with cool for early years full of fun.
Mum duties just got a whole lot hotter with the Endless Summer Bag. She's two bags in one. A chic straw bag for the woman and a structured nappy caddy for the Mum. The Endless Sumer Bag is the hot Mum bag of your dreams.
Keep the chaos cute with the MAMA Love Heart Nano Purse. She's your favourite bag's favourite bag. Designed to stash your keys & lip balm with just the right pop of personality. Get that type A organisation with playful charm.
I purchased the Mother t-shirt for myself and as a baby shower gift for a Mother-to-be. I’ve had so many compliments on the shirt. Would be great if you offered this in a range of colours. IMO the sizing runs large, which is how I like to wear my t-shirts.
Obsessed with the fit, the length and even the perfect waist band. Oh and my son loves the pockets! Washes really well and a new staple in my sons wardrobe!
From the moment I saw her I wanted her and it’s my favourite and most commented on T
I had to exchange and upsize but that’s just for oversize look
This process was amazing easy and supported amazingly on email
So so soft and washes up a treat
Thankyou
I love it soooooo much
Love my Mother T shirt. I get lots of compliments when I wear it .
True to size for an oversized look.
Beautiful colour and looks great with jeans and very nice quality material
Absolutely love this shirt. The quality is superb and gorgeous colours, sizings are a generous fit and the material is so soft. Ive washed this shirt several times and it still looks brand new, has not lost shape or colour. Highly recommend
Naomi
The comfiest sweater you'll ever wear, and the only thing my son wants to match me with! Super soft fleece, loved this drop :D
Just loved this release so much. Not often do i buy matching out fits but i could not resist.
Emma really has attention to detail in her business. I honestly love seeing businesses flourish from hard dedicated owners
This bag is a great gift for all ages. It’s compact and has its own bag for easy storage when not in use. The insert that comes with the bag is good as you can organise things so much better. I highly recommend this bag.
One of the best bags i’ve ever owned. I love the insert - keeps things tidy and easy to find.
Also bought the MOTHER t-shirt. Great quality and stylish too.
I recently purchased the Mother Key Chain from Angus The Label Shop, and I couldn’t be happier with it. As a first-time mum, this piece feels extra special — it’s such a simple but meaningful reminder of this new chapter in my life.
The quality is immediately noticeable — the gold finish is smooth, shiny, and feels premium, not cheap or flimsy at all. The cursive “Mother” design is elegant and timeless, making it feel really personal and sentimental.
I also love the added details on the keyring, like the charm — it gives it a stylish touch and makes it feel like more than just a basic keychain.
It’s the perfect gift idea, especially for new mums. It’s something I can carry with me every day, and it genuinely feels like a little keepsake.
Overall, beautiful craftsmanship and a piece that means so much more now that I’m a mum. Highly recommend 💛
10/10, washed well. Fits well and the colour is lovely.
Wore the top today to work. All the girls loved the colour on me & the fun print. I usually buy "bigger oversized" tees but I loved how this one sits & the comfort!! Will definitely be buying more tees
Loved my whole order! The quality is amazing!! Customer service is next level. I Will definitely be reordering again when new products come out! 🌸💗
Based on the Sunshine Coast, Angus The Label is fun, cool and a little bit quirky. Designed to embrace the magic of life with little ones, our clothing and bags are different in all the best ways.