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Skip to contentShop playful and durable kids' clothing designed for adventure. From classic denim and breezy linen to natural knits, our collection is made for comfort, style, and all the messy, fun-filled moments of childhood.
Beautifully soft and cosy, has been my go to this winter. Loving the adult range!
My son absolutely loves this jumper, especially the little sardines! He points them out to everyone. It’s super soft, really comfy and warm, and the design is adorable and very on point for my 3.5 year old! Such a fun and unique piece!
Emma is a fun loving mum creating a brand that matches not only my humour but by the looks of it many others. The clothes are quality and I am loving the matching parent moments.
Amazing product as always — beautifully designed and never fails to impress. One of our absolute favourite places to shop, not just for ourselves but also for gifting to friends and family with little ones.
I’m obsessed with my Mama Love Heart Purse from Angus the Label. It’s the cutest little accessory. The heart shape and “Mama” detail make it feel so special. It’s super well made and surprisingly roomy too!! I can fit my card, a lip balm, and even my son’s favourite matchbox car. Love it! Perfect little treat for any mama.
Absolutely beautiful quality and a great blue colour! My son is nearly 3 and fits great with plenty of room for him to grow!
I have a few different items and absolutely love the quality of all of them! Highly recommend
Such an amazing design and from a brilliant small business. Absolutely love it!
The Endless Summer II bag is crafted from exceptionally durable materials, ensuring its ability to accommodate all of my essentials, including baby items. It features a removable felt insert and a concealed phone pocket, facilitating effortless organisation.
Its aesthetic appeal adds to its overall value, making it a delightful addition to my collection. I am extremely happy with my purchase.
The quality of this tee is amazing & the design is superb cute
I purchased two swim bags as I was about to start swim lessons with my 1 year old. On the day, she hated it so I was in a rush to get us both changed and out of there as she was so upset. I didn’t even bother wringing out water from our swimmers or towels. They went into the swim bag wet and into my sports bag with my phone and keys and other items and when I got home, absolutely NOTHING was wet or even damp! Definitely worth the extra spend for the extra quality!
Super perfect and helpful basics! Got the wipes pack and wet bag (it’s huge!) and they’re perfection. Quality. Stunning. Will be staples for a long time in our house!
We loovvveee everything Angus the label. Our fave is the pink shorties with the bougie tee and Mummas matching wine and yap top
